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drifting goals

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The North Star : Make Smart Decisions Faster

As a person that develops technology solutions, your toughest challenges are rarely technical. Often it’s people, complex business rules, and dysfunctional behaviors that result in bloated, over-engineered solutions that ultimately fail. We often skip building a proper business foundation because it’s sexier to fail fast and fail often, but if you’re already under-capitalized, the best thing you can do is lay a proper foundation that allows you to simplify your decisions.