Browsing Tag
theory
3 posts
The Iceberg Model for Problem-Solving
The iceberg model is a systems thinking tool that can be used to uncover the patterns, structures, and mental models that trigger problematic events.
Motive: The First Step to Bigger Thinking
Understanding how your motives impact your decisions and actions is the first step to thinking bigger, better and toward…
Value Proposition & The 16 Basic Desires Theory
The Basic Desires Theory outlines the 16 basic desires that guide nearly all human behavior. When performing customer discovery determine which of the 16 values matters most.